Friday, 16 March 2012

Exampler essay question1a

 G325 Section A: Exemplar Essay

1a)

Over the two year media course we had to produce both a foundation portfolio of a school magazine and music magazine as well as an advance portfolio of a horror teaser trailer, film magazine – developing foundation skills further and a poster to advertise our trailer.

In the first year we researched existing music magazines and analysed each one so that we could gain knowledge of particular layouts, fonts and key elements that need to be contained in our production to make it successful. Research and planning allowed us to recognise ‘mastheads’ on magazines as being the most important and therefore the need to focus on a font more detailed to keep continuity with the contents page and double page spread which we also had to create.
Personally I researched ‘Rock’ magazines such as Kerrang, NME and others because I had chosen after carrying out a questionnaire to use Rock music as my theme. The real life media texts allowed me to visualise my favourite parts from each magazine – wripped sticker graphics and broken font on my own work which I then attempted to recreate within Photoshop CS4. In year one we were limited to what we could research because magazines were the only theme however, in the second year I was able to develop my ability to research real life media texts much further because we had a range of products we needed to create all under the ‘horror’ genre this time. I was able to research teaser trailers analysing my favourite and least favourite parts allowing me to plan with a mood board which I produced from a range of stills from previous horror films my ideas for my own trailer which helped me to develop my production of my products in relation to real life media texts and techniques such as restricted narration and handheld camera found in the ‘Blair Witch Project’ trailer which inspired my trailer ‘Laquem’ which is also set in the woods. Research into film documentaries like the ‘American Nightmare’ inspired me to create a product which reinforced fear and went against usual horror conventions to make it more interesting. Over the second year research became so important to achieving a product which was realistic and is now like my own distributed on on youtube as a real life media text of its own.

Real life media texts like advertising film posters were able to help me develop my Photoshop skills further because I was able to push myself with the ‘colour burn’ filters and want to create the scary atmosphere of my trailer from just an image and text which I found really fun.
Research into film magazines allowed me to develop my work from AS level so much further because I was able to produce a high standard piece of work in two weeks this year when the magazines took over 3 months last year which shows how much my skills have improves just by being able to constantly refer back to real life media texts for inspiration and even colour schemes that work well together such as black and red which in the first year I just found experimenting with. Research into horror trailers allowed me to recognise different styles of film and how we like Alfred Hitchcock could be an auteur creating new angles and ideas using generic conventions as well as unconventional representations that I have picked upon when watching films and analysing certain techniques which I have then attempted to do in Final Cut Pro when editing certain shots together to create collision cutting and changes in pace which my trailer does extremely well. I was inspired initially by the hand held camera in the
trailer REC and the fact I want as an auteur to change the stereotyped representations to be able use a female psycho killer.

Research also allowed me to produce text and intertitles that shook in order to capture my audience but narrating the story slightly so the shots when together made sense. Research into types of camera movements needed were really helpful and allowed me to completely change the pace with tracking shots and handheld camera which I noticed was used in Silent Hill and American Werewolf in London which I analysed and placed on my blog for reference as some pieces of footage I wanted to recreate including the final girl representations.
the answer is descriptive and may offer limited clarity. There is little, if any, evaluation of progress
 
candidates offer a mostly clear, relevent and reasonable examples but didn't elaborate
 
the answer makes basic use of relevent media termonology
 
some simple ideas have been expressed 
 
6
6
3
= 15
 
What are the five areas that could be used to answer this question?
creativity
digital technology
research and planning
post production
using conventions from your text
 
Describe how you developed research and planning skills for media production and evaluate how these skills contributed to creative descision making?
 
Section A Question 1a
Marking Criteria
Student Guidance/ Digital technology
Explanation/analysis/argument

During my AS coursework I used Photoshop to create my music magazine,  I used this to edit my photos and edit the pictures to make my final picture for my AS coursework. For my A2 coursework, I used a video camera to record my trailer, then used premier pro to edit my teaser trailer and create my final trailer. I also used publisher to make my poster, with the use of photoshop once again. I also used IMBD to look at trailers to do my research for my own trailer. I also used you tube to upload my trailer on to






Use of examples

Photoshop C55
Adobe Premiere Pro
You tube






Use of terminology
 Photomanipulation
Colour correction
eye dropper tool








 
Section A Question 1a
Marking Criteria
Student Guidance/research and planning
Explanation/analysis/argument

For my AS coursework I had to do a prelimanry task, and lots of research into magazine front covers,  and poster front covers, I also had to do the same for my A2 coursework also. I also had to do lots of planning for my A2, including scripts, diarys, planning, research into music for the trailer, research into trailers also.







Use of examples
Free sound
 Google
Publisher
Photoshop





Use of terminology

 preliminary









Section A Question 1a

Marking Criteria
Student Guidance/ Digital technology
Explanation/analysis/argument

During my AS coursework I used Photoshop to create my music magazine,  I used this to edit my photos and edit the pictures to make my final picture for my AS coursework. For my A2 coursework, I used a video camera to record my trailer, then used premier pro to edit my teaser trailer and create my final trailer. I also used publisher to make my poster, with the use of photoshop once again. I also used IMBD to look at trailers to do my research for my own trailer. I also used you tube to upload my trailer on to






Use of examples

Photoshop C55
Adobe Premiere Pro
You tube






Use of terminology

 Eye correction
Black and white
eye dropper tool
Upload
Download






Tuesday, 13 March 2012

breakdown of section A

Question 1

Section A, question 1a of the A2 exam is worth 25 marks
You will be evaluating your AS and A2 coursework in terms of the skills you have developed over the 2 years
You will have 30 minutes to answer this question

Question 1A

describe and evaluate your skills development over the course of your production work - this can include the prelimanary tasks, your actual c/w, ancillary tasks and any other pieces you have created in the past year

In the exam 1 or more of the following areas will be selected for you to write about

Digital technology
Creativity
Research and planning
Post-production
Using conventions from real media texts

What is it about?

What did you do?
How did you do it?
How did your skills develop?
All supported with specific examples
In relation to the area(s) in question

Tuesday, 6 March 2012

Representations

"What is happening to our young people? They distrespect their elders; they disobey their parents. They ignore the law. They riot in the streets, inflamed with wild notions. Their morals are decaying. What is to become of them?" Plato 4th centuary

Stereotypes

Stereotypes are social constructs
  • They originate in & reflect power relations in society because they are part of a cultures ideaology
  • They moralize people, treating them as 'the other'
  • They catogarize people into groups whose members supposedly share inevitable characteristics, most typically, negative ones

Characteristics of stereotypes
  • Stereotypes are categorical & general, suggesting the traits apply to all group members
  • They are inflexiable or rigid, thus not easily corrected
  • They are simplisitic

Hegemony in News Representation of Youth/Teen/Teenagers

  • Media industries operate within a structure that produces and reinforces the dominant ideaology via a consensual 'world view'.
  • This world view is produced predominantly by white middle class, middle aged, heterosexual men
  • It is their ideas and values that infiltrate media texts and ensure that other voices do not get heard
Propaganda - Is a form of communication aimed at influencing the attitude of a community toward some cause or position

What words describe youth and youth culture in todays media?

hoodies
gangs
violence
crime
thugs
theives
yobs

What words describe adults

Boring
No sense of humour
Take life to serious
Judgemental